Streaming or distributing your work online as a beatmaker offers several key advantages. Here are some main points to consider:
1. Access to a Wider Audience
By streaming your work, you can reach a global audience without the geographical limitations that traditional media might impose. This can help you expand your fanbase and give you opportunities to break into various markets.
2. Immediate Feedback and Iteration
Streaming sometimes allows for real-time feedback, which you can use to improve your work and explore new creative directions.
3. Revenue Generation
By using streaming platforms or online sales platforms, you can sell your work directly to listeners. Additionally, as you gain popularity, opportunities for sponsorship deals, advertising revenue, and other forms of income may become available.
4. Brand Building
Consistent online streaming helps reinforce your personal or musical brand. Building a strong brand can be essential for long-term success.
5. Community Building
Streaming provides a platform to interact directly with fans and other artists. This can help you build a loyal fanbase, which is particularly valuable for independent artists.
6. Flexibility and Speed
Online distribution is generally quicker and easier than distributing physical media like CDs or vinyl. This allows you to release new work more frequently, keeping your audience engaged over time.
In summary, streaming offers beatmakers a multitude of benefits, especially if you’re an independent artist or working on a small-scale project. It’s a very effective way to market yourself and your work.